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About Biddy + May

Could you be sacrificing your health for beauty?

Life is full of daily compromises, your health & wellbeing shouldn’t be one of them.

We’re on a mission to shift the mindset of beauty and to empower you with the knowledge to stand against toxins in your products, and to only choose safe and effective products.

We believe in cleaner, healthier beauty for everyone. 

We examine and interpret every ingredient so that you don’t need to. Everything in store is free from toxins, no compromise.

All of our natural skincare and beauty brands have been hand-selected with you in mind, ensuring they adhere to our clean ingredient standards. They have been chosen for their unique stories, their passion for creating outstanding skincare and makeup, and their dedication to looking after our planet through their varied sustainable and social enterprise initiatives. All of our brands are cruelty-free because bunnies don't wear makeup!

Making the switch to clean beauty doesn’t need to be daunting - if you feel overwhelmed by the thought of it, start small with one product at a time.

We've done the research on all our natural beauty brands, so that you don't have to - we just want you to get inspired, play and find that you love, love, love clean beauty!



Our Founder

Yasmin, made the transition to a  more natural beauty routine after a breast cancer diagnosis in 2003. But she really started her research into the skincare and cosmetics industry a few years ago, what she discovered was truly shocking and pushed her headlong into launching the Biddy + May Clean Beauty Store.






Shop our consciously curated collections here.


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